Party City is Gross

Party City is Gross

Party City is Gross

Party City is Gross

Party City is gross, not us. I have thick skin and normally don’t let the little things bother me. The recent Party City commercial really disappoints me for several reasons. I have been a loyal customer of theirs for years. Birthdays, invitations, parties and Halloween are just a short list of why I went into their doors. Can you imagine how many people within their organization signed off on this? From the concept, script, storyboard, post production etc. What an epic fail! “Party City, you are dead to me.” I will be taking all my shopping online using Amazon. Look at Amazon’s Party Supplies, all the same stuff, minus the snarky remarks about my family’s disease.  Party City is gross.

Her is a great article from Self Magazine with insightful comments from Marilyn Green

Party City Pulls Controversial Ad Calling Gluten-Free People ‘Gross’

Party City’s 2018 Super Bowl spot is nabbing tons of attention—but for all the wrong reasons. The party supply store is facing a big backlash this week for a new commercial in which somebody who doesn’t eat gluten is called “gross.”

The ad for Food Network star Sunny Anderson’s inflatable stadium-shaped cooler, which has since been wiped from the web, features two women prepping for a game day party. “Those are some gluten-free options,” the first woman says, per People, about a small plate of snacks set off to the side of the main spread. “Do we even know people that are like that?” the second asks. “Tina,” the first woman replies, to which the other woman says, “Oh, gross, yeah.” Oh. Gross. Yeah.
The ad was swiftly and widely bashed for making fun of people suffering from celiac disease, who cannot eat gluten for medical reasons.

A sample of the criticism: “your new ad mocking people who eat gluten free is inconsiderate and wrong at best. My celiac disease is not your punchline.” Another tweet read, “I have multiple family members with this disease. They already face daily battles with friends that don’t understand the affects [sic] of it.”

Party City pulled the ad from their website, YouTube, Facebook, and Instagram, and issued an apology on Monday. “We recognize that we made an error in judgment by running the recent Big Game commercial, which was insensitive to people with food allergies and autoimmune diseases,” Party City told SELF in a statement, “and sincerely apologize for any offense this may have caused.” They also clarified that Anderson (who, as one fan pointed out, has ulcerative colitis and therefore understands the complexities of maintaining gut health) was not involved in the production of the commercial.

The brand vowed to review their internal ad vetting process and make donations to the Celiac Disease Foundation (CDF) and Beyond Celiac, the patient advocacy foundation that helped activate the online campaign to have the ad taken down.

Now, anyone tempted to write the outcry off as another case of The Internet Getting Its Panties In A Bunch should reconsider. “People with celiac should be very offended by that ad.” Peter H.R. Green, M.D., director of the Celiac Disease Center at Columbia University Medical Center, tells SELF. “It’s not a trivial condition.” Beyond Celiac CEO Alice Bast agrees, telling SELF, “This is exactly what’s not understood about our community: It’s a serious autoimmune disease. It’s not a joke.”
Celiac disease is an autoimmune disorder in which the immune system is abnormally sensitive to the protein gluten, found in wheat, rye, and barley.

…read full article here…

There are also potential medical consequences to the stigma surrounding gluten-free eating, namely the pressure to ingest food with gluten or downplay the condition altogether to avoid being labelled overly sensitive. “The fact that it’s become a national joke [could be] contributing to people not wanting to be ‘out’ about their celiac disease,” Geller explains. “If somebody pushes something on you—they baked cookies or pie and they really want you to try a bite—sometimes people cave to the social pressure to ‘just have a taste.’” That innocent little bite could induce an immune reaction severe enough to wreck the rest of their day. Geller also worries that people may put it off instead of getting those worrisome symptoms checked out, a real concern given that research suggests the disease is seriously under diagnosed.

All of this is why it’s important to have these conversations when things like the Party City ad do crop up. And there is at least one positive, tangible upshot to the debacle. Beyond Celiac and CDF plan to put the money Party City pledged towards research that will help scientists better understand the condition and improve the lives of people with celiac disease. “We want to take the funding to advance research into early diagnosis, look into alternative therapies, and advocate for our community,” Bast says, “and to increase awareness—help make sure this kind of thing never happens again.”

Source: Self Magazine

Party City is Gross Disclosure.

Full disclosure:  This article was written and distributed to shed light on Party City’s bad decisions while highlighting their major competitor which happens to be one of our affiliates.  We are paid a small referral fee at no extra cost to you.  It’s how we keep the website running while highlighting important topics like this.

Children’s National Health Network Celiac Disease Program

Gluten Free Buyers Guide for Children's National Health Network Celiac Disease Program

We are happy to partner with the Children’s National Health Network Celiac Disease Program.  Our goal is to connect you and your family with the best gluten free products and services as quickly as possible.  Each year we have over 3000 people vote for their favorites so you don’t waste time or money on sub-standard products.

Children’s National Health Network Celiac Disease Program

Children's National Health Network Celiac Disease

 

Download your free copy of the 2018 Gluten Free Buyers Guide

Gluten Free Buyers Guide for Children's National Health Network Celiac Disease Program
Tap to download your free copy of the 2018 Gluten Free Buyers Guide

 

Thank you Vanessa Weisbrod – Education Director of Children’s National Health Network Celiac Disease Program

Our Celiac Story

I remember it like it was yesterday when my four-year-old son Jacob, now thirteen, was playing in the kiddie pool with other kids that I assumed were his age based on their height.  After asking all the surrounding kids what ages

The story behind The Gluten Free Awards
Jacob’s Celiac Tummy

they were, I realized Jacob was significantly smaller than kids his own age.  This prompted my wife and I to seek a professional opinion. After consulting with our family physician, she confirmed that Jacob had essentially stopped growing for an entire year without us realizing it.  He was referred to Jeff Gordon’s Children’s Hospital in Charlotte North Carolina to discuss possible growth hormone therapy.  The doctors there reviewed Jacob’s case and requested a few blood tests based on some suspicions they had.

Our cell phone service at our house was terrible so when the doctor finally called with the blood results, my wife and I ran to the front of the driveway to hear the doctor clearly.  With a sporadic signal, we heard “Jacob has celiac disease.” We looked at each other as tears ran down my wife’s face.  We huddled closer to the phone and asked, “what is celiac disease?”.  After getting a brief description mixed with crappy cell service and happy neighbors waving as they drove by, my wife and I embraced and wept.  We were told to maintain his normal diet until we could have an endoscopy and biopsy for further confirmation.  Once confirmed our next visit was to a registered dietitian for guidance.  Read more

The story behind The Gluten Free Awards

Celiac Tummy

The story behind The Gluten Free Awards that very few people know.

I remember it like it was yesterday when my four-year-old son Jacob, now thirteen, was playing in the kiddie pool with other kids that I assumed were his age based on their height.  After asking all the surrounding kids what ages

The story behind The Gluten Free Awards
Jacob’s Celiac Tummy

they were, I realized Jacob was significantly smaller than kids his own age.  This prompted my wife and I to seek a professional opinion. After consulting with our family physician, she confirmed that Jacob had essentially stopped growing for an entire year without us realizing it.  He was referred to Jeff Gordon’s Children’s Hospital in Charlotte North Carolina to discuss possible growth hormone therapy.  The doctors there reviewed Jacob’s case and requested a few blood tests based on some suspicions they had.

Our cell phone service at our house was terrible so when the doctor finally called with the blood results, my wife and I ran to the front of the driveway to hear the doctor clearly.  With a sporadic signal, we heard “Jacob has celiac disease.” We looked at each other as tears ran down my wife’s face.  We huddled closer to the phone and asked, “what is celiac disease?”.  After getting a brief description mixed with crappy cell service and happy neighbors waving as they drove by, my wife and I embraced and wept.  We were told to maintain his normal diet until we could have an endoscopy and biopsy for further confirmation.  Once confirmed our next visit was to a registered dietitian for guidance.

Rarely did he feel good
Rarely did he feel good

Jayme, my wife, made the appointment and called me with a weird request.  “Will you meet me at the dietitian’s house for a consultation?”.  I was confused when she said to go to her house. Jayme then explained that the dietician’s daughter had celiac disease too and the best way to show the new lifestyle to patients would be to dive right in.  I’ll admit, it was a bit uncomfortable at first to be in a strangers’ house looking at their personal items but looking back now, I wouldn’t change it for the world. That encounter is ultimately the motivation behind The Gluten Free Awards and the associated Gluten Free Buyers Guide.  We left her house with complete understanding of cross contamination, best practices and what products they personally liked and disliked.  That visit was life changing and left us feeling confident as we made our way to the local health food store.

That first trip shopping took forever. Each label was read and cross checked with our list of known gluten containing suspects.  It was also shocking to see the bill when it was time to pay.  We had replaced our entire pantry and fridge with all products that had the “Gluten Free” label.  We both worked full-time and had decent paying jobs and it still set us back financially.

We looked for support groups locally and came across a “100% Gluten-Free Picnic” in Raleigh, which was two hours away from where we lived.  This was our first time meeting other people with celiac disease and we were fortunate to have met some informative people that were willing to help with the hundreds of questions we had.  We were introduced to a family whose son had been recently diagnosed with celiac disease as well.  His condition was much worse than Jacobs and he was almost hospitalized before finally being diagnosed.  They confided in us as we shared similar stories.  There were two differences that would change my life forever.   The first was the fact that they didn’t have the same experience with a registered dietitian.  Instead they were handed a two-page Xerox copy of “safe foods”.  Second, they didn’t have the financial security to experiment with gluten free counterparts.  Their first two months exposed to the gluten free life style left them extremely depressed and broke.

On our way home from that picnic, Jayme and I felt compelled to help make a difference in some way. We were determined to help that family and others being diagnosed with this disease.  Up until that day, we hadn’t found a resource that gave unbiased opinions on gluten free products and services. Fast forward a few years and I too was diagnosed with celiac disease.  That year, The Gluten Free Awards were born.

Originally our vision was to create a one-page website with a handful of categories organized by peoples’ favorites.  Since 2010 we have produced The Annual Gluten Free Awards (GFA) growing into sixty gluten free categories.  After several requests, in 2014, we took the GFA results and published our first Gluten Free Buyers Guide.  The annual guide is sold primarily in the United States however we continue to see increased global sales.  Each year we have over 3,000 people vote for their favorite gluten free products and we now communicate to nearly 20,000 people weekly through our email list and social media channels.

2018 Gluten Free Buyers Guide
2018 Gluten Free Buyers Guide

We want to thank those special people and organizations that brought us to where we are today:

Pat Fogarty MS, RD, LDN for allowing us to enter your home.

Jeff Gordon’s Children’s Hospital

Raleigh Celiac Support Groups

Rebecca Panuski, MD

I hope you have learned something new from the story behind The Gluten Free Awards.  Today, Jacob and I continue to live a healthy gluten free lifestyle.

Jacob is now doing much better
Jacob is now doing much better

Want to help support our mission?

Thanks for the Gluten-Free Award vote.

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Against The Grain http://ctt.ec/ar778
Aldi’s http://ctt.ec/wq857
Betty Crocker http://ctt.ec/sU2r0
Bfree Foods http://ctt.ec/aM6I2
Blackbird Bakery http://ctt.ec/UkWiI
Canyon Bakehouse http://ctt.ec/3KcfE
Celiac and The Beast http://ctt.ec/tA6r8
Celiac Disease Foundation http://ctt.ec/h4R2S
Celiac in the City http://ctt.ec/0b9f2
Enjoy Life Foods http://ctt.ec/1l7Tu
EVOL Foods http://ctt.ec/s3yn0
General Mills http://ctt.ec/d05a8
gfJules http://ctt.ec/adkHN
Gluten-Free and More Magazine http://ctt.ec/656Xa
Glutino http://ctt.ec/0pd1a
King Arthur http://ctt.ec/zUbUY
Kinnikinnick http://ctt.ec/M6TJC
Namaste http://ctt.ec/xa5PA
New Planet http://ctt.ec/m33P0
Nogii http://ctt.ec/d7TU2
P.F. Changs http://ctt.ec/5299s
Pamela’s Products http://ctt.ec/fmcIf
Pirate’s Booty http://ctt.ec/uTUd6
Red Apple Lipstick http://ctt.ec/N887Y
Royal Caribbean http://ctt.ec/u36Mo
Rudi’s http://ctt.ec/sliH0
Saffron Road http://ctt.ec/72Skw
San-J http://ctt.ec/Hh00L
Schar http://ctt.ec/b1elu
Sweet Note Bakery http://ctt.ec/6aCe5
Udi’s http://ctt.ec/fuqAh
Van’s Foods http://ctt.ec/fc0wK